Case Study: Bamboo Detroit

Community and coworking for doers and creators

The team at Bamboo Detroit joined forces with Crew to redesign their website, along with a move to Webflow, showcasing their community-focused workplaces.
Brand Design
Web Design
Webflow Development
Migration to Webflow

Redesigning Bamboo Detroit.

Over the course of several months, Crew partnered with Bamboo Detroit, a Detroit-based coworking and community space, to completely redesign their marketing website and migrate it from Squarespace to Webflow. Our team met with Bamboo's leadership and strategized about optimal messaging and design for the new site, and then designed the entire marketing site in Figma, leveraging Bamboo's extensive photo library and developing a new brand guide with updated typography and a refreshed color palette.

The result is a stunning website that accurately reflects Bamboo's updated interiors and coworking spaces, along with modern amenities and an incredible community of founders and small businesses that frequent Bamboo Detroit's locations in Royal Oak and Detroit, Michgan.

Bamboo Detroit's page testing scores from Google Lighthouse
Bamboo Detroit's page testing scores from Google Lighthouse

Special thanks to Amanda, Marc, PJ, and the rest of the team at Bamboo Detroit for their partnership in this redesign!

Our team loved working with Crew on the rebrand of our Bamboo website. Not only are they professional, supportive, and talented, but it was a joy to work together.

Amanda Lewan, CEO at Bamboo Detroit

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